The Barcelona Animation BCN concluded this afternoon after three days of working teams, roundtables and on-line occasions, which targeted on how the area’s animation business can reply to the “international animation disaster”.
This yr’s third version introduced collectively 90 representatives from 60 European business organizations in 24 international locations to debate key themes and subjects going through the animation business immediately, together with synthetic intelligence, sustainable animation practices, media regulation and the advantages of co-production.
Gathering professionals, together with producers, distributors, broadcasters, movie fund organizers and authorities representatives, took half in a sequence of 4 focused working teams, which resulted in some frequent floor on the way forward for animation in Europe. in conclusion.
Contributors included Lucia Recalde, Deputy Director and Head of the Audiovisual Trade and Media Assist Programme, DG Join, European Fee; Patricia Hidalgo, Director of Youngsters and Training, BBC; Edgar Garcia Casellas, Cultural Industries Division of the Catalan Authorities ICEC Director.
Conclusions of the working group
1 – Strengthen media regulation
Animar attendees talked about the large affect of free streaming platforms akin to YouTube and TikTok, and agreed that little one safety must be strengthened on digital platforms. The Working Group recommends that the Audiovisual Media Companies (AMVS) Directive apply to all platforms that present audiovisual content material. The group additionally advocates strengthening the definition of “European works” for quota functions to raised defend the retention of mental property rights inside Europe as a way of supporting the long-term progress of business within the area.
2 – Promote European animation co-productions
“Within the face of underfunding of youngsters’s programming and a worldwide disaster in animation,” Animal’s co-production working group harassed the necessity for higher co-production instruments and extra collaboration between monetary establishments and broadcasters to help initiatives of their growth levels. The division additionally recommends the event of enhanced tax measures by linking the advantages of European corporations retaining mental property rights with the relevance of the content material within the European context. They consider it will improve the competitiveness of Europe’s impartial sector and keep away from a future during which most European animation corporations will solely work in companies.
3 – Embrace moral synthetic intelligence and create a human-centered European animation business
Contributors in a synthetic intelligence-focused working group advised that any European firm planning to include the expertise into its operations ought to undertake a human-centered strategy. European Animation – a federation of animation producers from throughout the continent – additional recommends the event of greatest apply pointers for the authorized, moral and sustainable use of AI instruments. The group can also be calling for elevated alternatives for current business professionals to attend coaching packages to realize information and expertise in the most effective pursuits of the business.
4 – Promote sustainable growth by way of frequent inexperienced manufacturing requirements
Contributors on the Animation Sustainability Assume Tank harassed the pressing want for frequent environmental sustainability instruments to help co-production efforts in Europe. Consistent with this dedication, contributors agreed to contain their nationwide stakeholders in an current worldwide working group targeted on creating requirements for inexperienced animation manufacturing. This collaborative initiative goals to ascertain a cohesive strategy to sustainable animation apply in Europe.
Fulfill earlier commitments
Following suggestions from earlier editions of Animar, European Animation, in partnership with the European Universities Alliance, launches Anima Mundi, the primary educational, interdisciplinary and multi-stakeholder initiative targeted on the European animation business ecosystem.
This system will run from February 2025 to July 2028 and is supported by €4 million (US$4.2 million) in funding from the European Fee by way of the Horizon Europe programme, which goals to deal with points surrounding mental property rights, European Content material distribution and fostering cross-border collaboration.
Along with connecting producers with key stakeholders, European Animation can also be working to create the European Animation model, coverage growth dashboards and toolkits geared toward enhancing mental property rights administration and content material discoverability.
count on
Sooner or later, Animar BCN will launch a sequence of spin-off workshops devoted to a single subject and held in numerous areas throughout the continent. The primary convention might be held in Nova Gorica, Slovenia subsequent March and can proceed the dialogue round sustainable practices in animation manufacturing and their software within the Japanese European area.
The Annecy Animation Movie Competition in 2026 and 2027 plans to launch two extra spinoff works and deal with how one can higher promote the distribution and dissemination of European animation works all over the world.
