ChivasThe world’s main Scotch whiskey model is proud to announce the launch of its transformative ‘I Rise, We Rise’ marketing campaign, celebrating the facility of collaboration and creativity. The marketing campaign underlines Chivas Regal’s dedication to championing the expertise journey and positioning itself as a model that embodies the spirit of collective success.
On the coronary heart of this groundbreaking initiative is Nigerian artist BNXN (née Buju), whose distinctive voice and energetic performances embody resilience and overcoming challenges. BNXN’s journey from rising expertise to international sensation resonates deeply with Chivas Regal’s philosophy of shared success.
Be a part of barnnix On this visionary endeavor had been his long-time collaborators, TG Omori and PM Adebisi. TG Omori, generally known as one in every of Nigeria’s main music video administrators, introduced his insights and journey to the occasion. His groundbreaking visible storytelling units new requirements for the business, capturing the essence of BNXN’s music and amplifying its impression.
Sore Adebisi, inventive director, inventive entrepreneur and co-founder of @headsbybnxn, has been instrumental in shaping BNXN’s distinctive model and visible narrative. His inventive route added depth and authenticity to the occasion, highlighting the transformative impression of mentorship throughout the inventive industries.
The “I Rise, We Rise” marketing campaign is a testomony to the journey of collective creativity, emphasizing neighborhood, mentorship and shared dedication to beat obstacles. As a part of the occasion, BNXN will host a collection of insightful discussions with TG Omori and Sore Adebisi, exploring the challenges and alternatives dealing with the following technology of creatives.
Use VSCO for processing, there are 6 presets
These three episodes will present an in-depth have a look at their collaborative course of, offering invaluable insights and inspiration for aspiring expertise. Moreover, they’ll focus on the way forward for the inventive industries, highlighting rising developments and improvements that can form the following wave of creative expression.
Michael AyindroManaging Director Pernod Ricard NigeriaExpressed enthusiasm for the occasion and stated:
At Chivas Regal, we consider within the energy of collaboration and mutual help to attain greatness. The “I Rise, We Rise” marketing campaign celebrates creativity and resilience, exemplified by BNXN, TG Omori and Sore Adebisi.
Their collaboration exemplifies our model’s dedication to nurturing expertise and making a neighborhood the place everybody can thrive.
The occasion may even characteristic interactive occasions, workshops and digital packages designed to encourage and empower aspiring creatives. These efforts underscore Chivas Regal’s dedication to nurturing the following technology of creative visionaries and constructing a worldwide community of help and inspiration.
The “I Rise, We Rise” marketing campaign can be showcased on numerous platforms together with digital and social media channels, guaranteeing that its message of empowerment and collaboration reaches numerous audiences around the globe. With this initiative, Chivas reaffirms its position as a catalyst for inventive excellence and an advocate for collective success.
For extra details about the I Rise, We Rise marketing campaign, go to Chivas Regal official web site Or observe us on social media @ChivasRegal.
Sponsored content material
